History of Festina Watches

Festina, a Swiss watch manufacturer, was established in the year 1902. It is the certificate timekeeper of the Tour de France. As more than 100 years, it is among the leading names in Europe and also a best seller in their country of origin. Currently, the brand Festina pursues its legacy of the European fashion watches with a wide collection of stylish, handy sports and watches for almost all occasion.
From the period of its creation, Festina Watches have carved a niche for registration, under Inimit vel of persona. Moulded in the middle of the amendment generations, these watches are stylish, vibrant, and highly efficient. Theses are really meant for people who breathe the life and love we advocate strongly each time through thick and thin, life.
These clocks are composed of quartz Japanese and other movements incomparable, inherent characteristics. The Mecaquartz movement, not a battery-mechanical quartz movement, is another feature of the mark. Besides all theses exceptional attributes, a large piece of Festina watches & 39; s take account of sports chronographs comprising the world announced Road Warrior string of chronographs.
Festina also hogged notoriety in 1998 through a dubious reason. The team sponsored by Festina in the Tour de France, was trapped in a doping scandal.
Festina offers a wide range of products - digital, analog, stopwatch, leather, stainless steel and titanium. It does not really matter as model you choose, it will have a long and lasting effect on your personality. Some models have particular Festina hurled at the top of the market and turned it into a quasi monopoly in the market watch brand. Some models are extremely worshipped by fans and sports from time to time, the company has to submit innovative features to give them more boost.
The Tour De France alarm clocks, when rolled on the market, fuelled competition and forced to watch other producer Adapted at their level. The mark got some praise of rave competitors too. Your state received a further boost when launched a modified version of the brand, presenting it as Festina Tour de France Chrono Alarm watch.
For the last 15-20 years, Festina Watches have created a sort of segment for you with regard to the pulse The clock lovers. Now he focuses mainly on sport range due to the growing popularity of sporting events. It has a strong team in the form of technical support, which is mainly centred on the process of innovation. Sponsorship of some professional cycling events gave it a wider world and recognition.
In the terms of marketing strategy, Festina has surpassed even some leaders watch makers and even has a local reputation. For each country, which adopted a different set of strategies. Their association with the cycling events has created a large market for it, even outside Europe. E.U. To be a large market, the company has adopted a completely different strategy for the EU It allowed E.U. Some distributors to make merry selling the watches through bike shops. He provided some discount and to streamline the process and is now reaping the rewards in the form of a growing demand for Festina in US.
Zai Zhu is a clock and a watch collector dealer. Visit http://www.discountwatchstore.com to learn more about wristwatches. You can also buy more than 2400 styles of fine watches including many Pulsar watches, Casio watches, clocks Festina, Mondaine watches, Seiko watches, Industry watches, Movado watches, Bulova watches, clocks Accutron, Wittnauer watches, Citizen watches, Invicta watches, clocks Luminox well as other brands of watches, as Adee Kaye, Corvette, Croton, Lucien Piccard, Orient, Perigaum, TW Steel, Vanceur, and Wenger. myrle lavette



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